What are the challenges facing the bakery category? How can these be addressed? Which primary...

In a time of elevated uncertainty, industrial bakery manufacturers are well placed to address consumers' comfort and emotional needs, whilst at the same time boosting the permissibility factor of typically indulgent goods to address the growing need for better-for you products.
Finding uncommon ways to innovate is what drives us, especially in the Bakery category. Magic happens when science and technology meet. Thanks to our fruit-based ingredients, we can reduce the added sugar in cookies up to 30%, while maintaining the sweet taste perception. TAURA inclusions are perfect to answer the needs of consumers for healthier products with the same great taste and texture.
Explore our inspiration or book a 1-on-1 session with the bakery product expert of your region.
What are the challenges facing the bakery category? How can these be addressed? Which primary...
How can you bring fresh ways of innovation into a traditional sector like bakery? Successful new...
Welcome to the third post in our Texture Blog Series. In our first post, we discussed with Erik...