For Goodness Baked

In a time of elevated uncertainty, industrial bakery manufacturers are well placed to address consumers' comfort and emotional needs, whilst at the same time boosting the permissibility factor of typically indulgent goods to address the growing need for better-for you products.

Finding uncommon ways to innovate is what drives us, especially in the Bakery category. Magic happens when science and technology meet. Thanks to our fruit-based ingredients, we can reduce the added sugar in cookies up to 30%, while maintaining the sweet taste perception. TAURA inclusions are perfect to answer the needs of consumers for healthier products with the same great taste and texture.

Explore our inspiration or book a 1-on-1 session with the bakery product expert of your region.

HubSpot Video
Quiz Cookie and Cake

What type of cake or cookie are you? Do the test and find out!


How to build appeal in baked goods using real fruit? Download our Baker's Guide

Set the vibe to enjoy an indulgent moment